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Your

Christmas Gift Guide PR KIT

2024

WHAT DO I DO NEXT?

Congratulations on taking the first steps on your PR journey!
The steps below will walk you through exactly how to best pitch your brand to the press and get featured in Christmas Gift Guides. 

 I’ll be adding new press contacts and opportunities into the live document as they come in over the next few months.
Please drop me an email at lucy@prforthepeople.co.uk if you have any questions at all.

Happy pitching! 

Step #1:

Start with this! Download my easy to use pdf guide on how to pitch for Christmas press coverage here.

Step #2:

Still not sure what to put in your email? Browse our selection of example emails here to get inspired

Step #3:

Access our carefully researched database of xmas press contacts here. You'll find three tabs for long, medium and short lead press contacts with the deadline dates for each section.

Step #4:

feeling stuck or have questions? we are here to support you 🙂 drop us an email to get feedback on your pitch or if you have any questions to lucy@prforthepeople.co.uk

Step #6:

SHARE YOUR xmas pr wins with us @prforthepeople !

SHARE YOUR GOOD NEWS!

 

*By filling out this form you are giving us permission to shout about your achievements!

WHAT IS INCLUDED IN TIER THREE?

Everything in Tier 1 and 2 PLUS:
A thirty-minute 1-2-1 PR coaching session with Lucy every month to keep you motivated, help you plan and reach your goals, and define which press contacts and opportunities are right for you.

Payment:

Charged Quarterly: £150 per month 

Charged annually: £1,620

 

WHAT IS INCLUDED IN TIER TWO?

This tier includes everything that can be found in Tier One PLUS:
Tier 2 includes access to a database of invaluable top press contacts to access at your fingertips, with new updated contacts added every three months. Short on time? This is the tier for you
A monthly zoom accountability session to work on your PR progress alongside other members and Lucy. Have your camera on and ask a question to Lucy and the group for feedback, or come along and say hi, turn your camera off and put your head down to get on with some work.
Buddy system – get paired with another PR for the People member every quarter to hold each other accountable and provide support.
Tier 2 is charged quarterly (every three months). We are a rolling membership which means your membership will be set to auto renew at the end of your billing period.
Payment:
Quarterly: £55 per month (charged every three months).
Annually: £594 (saving £60 for the year!)

WHAT IS INCLUDED IN TIER ONE?

DIY PR course – learn how to do your own PR from scratch

Weekly newsletter with motivation, inspiration and press trends to pitch around from Lucy and Toya

Supportive Facebook community for networking with journalists and other members, journo requests and Monday motivation threads
Downloadable resources – press release and pitch templates, key dates calendar and planning tools 
Pitching clinic live Q&A with Lucy twice a month (a journalist and PR with over 10 years in the industry!)
1x monthly zoom session with a top journalist where you can find out exactly what they’re looking for, and even pitch your business directly to them
1x monthly zoom workshop with an expert guest (from podcasting to public speaking or social media) to help you grow your business and profile
Monthly members social zoom/after work drinks
Payment options:
£25 monthly
£140 bi-annually
£270 annually

Need help?

 

*Our team are here to help!

Submit a journalist request

Simply fill out this form to post your requests directly to our members.