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First Person – Specific Pitch for One Publication

Leave a Comment / Pitch Template

Examples of this type of article: https://metro.co.uk/author/jess-austin/ https://gal-dem.com/category/first-person/

Email subject: ‘STRONGEST LINE FROM THE PIECE’ – Pitch for ‘name of series’/evergreen piece

Hi X,

I hope you’re doing well? I wanted to pitch a piece for X series/on X issue. DESCRIBE OVERALL ARGUMENT HERE 

HERE IS AN ANECDOTE THAT WILL BE MENTIONED IN THE PIECE AND THIS IS HOW I WOULD RELATE IT TO THE WHOLE POINT OF THE PIECE. 

Other points I would make in the piece would be: 

  • X
  • X
  • X
  • X

Let me know if this could be of interest, or if I could tweak the premise in any way to suit you. If this doesn’t work for you on this occasion, I would also like to put myself forward as an expert on X, X and X, in case you are ever in need of comment on these issues. 

Best, 

X 

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WHAT IS INCLUDED IN TIER THREE?

Everything in Tier 1 and 2 PLUS:
A thirty-minute 1-2-1 PR coaching session with Lucy every month to keep you motivated, help you plan and reach your goals, and define which press contacts and opportunities are right for you.

Payment:

Charged Quarterly: £150 per month 

Charged annually: £1,620

 

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WHAT IS INCLUDED IN TIER TWO?

This tier includes everything that can be found in Tier One PLUS:
Tier 2 includes access to a database of invaluable top press contacts to access at your fingertips, with new updated contacts added every three months. Short on time? This is the tier for you
A monthly zoom accountability session to work on your PR progress alongside other members and Lucy. Have your camera on and ask a question to Lucy and the group for feedback, or come along and say hi, turn your camera off and put your head down to get on with some work.
Buddy system – get paired with another PR for the People member every quarter to hold each other accountable and provide support.
Tier 2 is charged quarterly (every three months). We are a rolling membership which means your membership will be set to auto renew at the end of your billing period.
Payment:
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Annually: £594 (saving £60 for the year!)
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WHAT IS INCLUDED IN TIER ONE?

DIY PR course – learn how to do your own PR from scratch

Weekly newsletter with motivation, inspiration and press trends to pitch around from Lucy and Toya

Supportive Facebook community for networking with journalists and other members, journo requests and Monday motivation threads
Downloadable resources – press release and pitch templates, key dates calendar and planning tools 
Pitching clinic live Q&A with Lucy twice a month (a journalist and PR with over 10 years in the industry!)
1x monthly zoom session with a top journalist where you can find out exactly what they’re looking for, and even pitch your business directly to them
1x monthly zoom workshop with an expert guest (from podcasting to public speaking or social media) to help you grow your business and profile
Monthly members social zoom/after work drinks
Payment options:
£25 monthly
£140 bi-annually
£270 annually
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