Christmas Pitch Template 2021

Winter Dresses

The perfect Christmas Gift for Mum – Winter Layered Dresses by Antonia Balirez Hi XXX, Hope you’re doing well and staying safe. I’m emailing to let you know about our gorgeous multi-layered winter dresses which would fit nicely into your Christmas Gift Guide for Mums.  Our sustainable feminine dresses are made from recycled Italian wool …

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Subject: Festive Themed Kitchen Items for your under £100 Gift Guide Hey Robyn, How are you? Hope you’re having a good week. I’m excited to let you know that we’ve just launched our gorgeous Christmas 2021 homeware range!  Our playful collection which spans across homewares, kitchen items and textiles have been handmade in West Yorkshire …

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Email Subject: Best dairy-free Advent Calendar for a Vegan Christmas Hi Kirsty, I hope you’re well. I wanted to get in touch to let you know about our limited edition vegan and allergen-free advent calendar (RRP: £24.99), which is available to purchase now from our website: www.bestveganchocolate.co.uk Our exquisite advent calendar features 10 varieties of …

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Email Subject: Christmas Gift Guide: Italian-Made Statement Embellished Handbags from JAUIO Hi Alice, I hope you’re enjoying the sunny weather! I’d love to suggest these stylish embellished handbags from JAUIO (hyperlink to brand website) for your under £50 Christmas Gift Guide this year. These lovely handbags have been designed in collaboration with independent artist Judy …

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Everything in Tier 1 and 2 PLUS:
A thirty-minute 1-2-1 PR coaching session with Lucy every month to keep you motivated, help you plan and reach your goals, and define which press contacts and opportunities are right for you.


Charged Quarterly: £150 per month 

Charged annually: £1,620



This tier includes everything that can be found in Tier One PLUS:
Tier 2 includes access to a database of invaluable top press contacts to access at your fingertips, with new updated contacts added every three months. Short on time? This is the tier for you
A monthly zoom accountability session to work on your PR progress alongside other members and Lucy. Have your camera on and ask a question to Lucy and the group for feedback, or come along and say hi, turn your camera off and put your head down to get on with some work.
Buddy system – get paired with another PR for the People member every quarter to hold each other accountable and provide support.
Tier 2 is charged quarterly (every three months). We are a rolling membership which means your membership will be set to auto renew at the end of your billing period.
Quarterly: £55 per month (charged every three months).
Annually: £594 (saving £60 for the year!)


DIY PR course – learn how to do your own PR from scratch

Weekly newsletter with motivation, inspiration and press trends to pitch around from Lucy and Toya

Supportive Facebook community for networking with journalists and other members, journo requests and Monday motivation threads
Downloadable resources – press release and pitch templates, key dates calendar and planning tools 
Pitching clinic live Q&A with Lucy twice a month (a journalist and PR with over 10 years in the industry!)
1x monthly zoom session with a top journalist where you can find out exactly what they’re looking for, and even pitch your business directly to them
1x monthly zoom workshop with an expert guest (from podcasting to public speaking or social media) to help you grow your business and profile
Monthly members social zoom/after work drinks
Payment options:
£25 monthly
£140 bi-annually
£270 annually

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